Business Model Canvas
Netflix Business Model
Netflix operates as a subscription-based streaming service offering on-demand access to a vast library of movies, TV shows, and original content. It caters to a global audience with personalized recommendations and multi-device compatibility. Netflix leverages advanced algorithms, exclusive licensing, and partnerships with studios and ISPs to deliver seamless streaming experiences. The company’s revenue model is primarily driven by tiered subscriptions, content licensing, and merchandising, while incurring significant costs in content acquisition, technology infrastructure, and marketing.
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